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10 Jun 2025
China’s homegrown coffee giants are brewing up a U.S. expansion
Summary: Chinese coffee chains, Luckin and Cotti, are expanding into the U.S. market, particularly New York, with budget pricing and unique flavors. While their success in China is driven by technology and efficiency, adapting to higher costs and cultural differences in the U.S. will be a challenge. Despite competition from Starbucks and potential tariffs, these chains aim to appeal to Gen Z consumers and establish a foothold in the American coffee market.
Link: https://www.cnbc.com/2025/06/10/chinas-homegrown-coffee-giants-are-brewing-up-a-us-expansion.html