Summary:

• GS Holdings’ wholly owned unit Octopus Distribution Networks has secured a two-year exclusive deal to import, market and distribute seven SKUs of Tsingtao Beer and Draft Beer in Singapore’s modern off-trade channel.

• The mandate covers all major supermarkets, convenience stores and petrol stations, expanding Octopus’ beer portfolio alongside Carlsberg, San Miguel, Paulaner, Lion Brewery and Trouble Brewing.

• Tsingtao, listed in Hong Kong and Shanghai with a market cap above RMB70 billion and sold in 120+ markets, is the most valuable Chinese beer brand with a reported brand value of RMB264.7 billion in 2024.

• GS Holdings says the win scales its distribution network and strengthens its positioning with high-volume FMCG clients in Singapore’s cosmopolitan beer market.

Link:

• https://links.sgx.com/1.0.0/corporate-announcements/RJDIJC68QI1PK5SM/d8b6f36ef3d5565bf7ac0e8afc159ed1de1371c1d217babbdb39e13bca34e013